Our social media accounts are often the first thing external audiences see when exploring Simmons. What we post can powerfully support our brand and promote goals like enrollment and annual giving. Therefore, it is essential that College accounts are managed thoughtfully.
Social Media Strategy and Support
All College account holders should be familiar with the Social Media Policy. The policy outlines some basics of account management, including the approval process for new accounts, cross-channel promotion and annual content planning. You also might be interested in:
- A list of current hashtags used to promote Simmons events and programs
- This guide to Social Media Best Practices
- Monthly meetings of College account holders with the Simmons Social Media Lead to discuss best practices, news and issues
- Our Style Guides to reference when preparing content
Questions? Contact the Simmons Social Media Lead, Annie Thompson.